Official Launch of the 2025 Safety Campaign

From January 27 to February 7, 2025

The Bus Carriers Federation and its partners are officially kicking off the 37th M’as-tu vu? awareness campaign for school transportation safety across the province of Québec. This campaign rallies all road users, the school network, students, and theirparents.

"For our government, children's safety is non-negotiable. Whether it's protecting our students, their parents, pedestrians, or other road users, we all have a role to play. The M’as-tu vu? campaign serves as a reminder of the importance of following the rules around buses and in school zones. Together, we can prevent tragedies and make travel safer for everyone. Thank you to the Bus Carriers Federation for 37 years of awareness and commitment to safety. By combining such initiatives with the Road Safety Action Plan I presented, we can truly make a difference!"
— Geneviève Guilbault, Deputy Premier and Minister of Transport and Sustainable Mobility

"The attention of drivers literally saves lives. Following safety rules is not optional. This is why we continue, year after year, to reinforce our awareness messages. We would also like to thank all the key players involved in this campaign. School transport operators, bus drivers, school staff, police services, and everyone else: thank you for your commitment to the safety of our children!"
— Luc Lafrance, President and CEO of the Fédération des transporteurs par autobus.